For the duration of the 2018 FIFA World Cup Russia, the Hyundai Motorstudio on New Arbat Avenue in Moscow will host a major exhibition staged by the FIFA World Football Museum. Presented by FIFA Partner Hyundai, The History Makers will open on 9 June, five days before the tournament kicks off, and will run until 20 July, five days after the Final. Entry is free into the exhibition each day from 10:00 to 20:00.
The facade of the Hyundai Motorstudio Moscow will be transformed into a giant 2018 FIFA World Cup scoreboard, allowing fans in the street to follow the progress of the tournament. Once inside, visitors can learn more about the history of the tournament and the different fan cultures that make the event so unique. Central to the whole experience is a giant circular LED screen, showing highlights and memorable moments from past finals and some of the greatest players to have featured in them.
A special and unique feature of the exhibition will be the appearance of two FIFA World Cup trophies. The FIFA World Cup™ Winner’s Trophy will be the star attraction of the opening day of the exhibition on 9 June, while the Jules Rimet Cup will be brought from the FIFA Museum in Zurich and be on display for the duration.
The exhibition’s ground floor is a tribute to the passion and devotion of fans from all over the world and their role in making the FIFA World Cup such a compelling spectacle. There visitors will see messages from fans of all 32 competing nations and a special display for the adidas Telstar Official Match Balls of the 2018 FIFA World Cup used for the kick-off of the 64 games played in Russia. After each match, the ball which started the game will be added to the growing collection at the exhibition.
The upper floor is devoted to the history of the FIFA World Cup. Each of the 20 tournaments played so far has a showcase featuring unique objects and stories from legends like Lev Yashin, Pelé, Diego Maradona and many more. And set among the showcases, there are short films that tell the story of every FIFA World Cup Final.