Amazon hires NBC executive Salke to run video studio

Amazon.com Inc on Friday said it has hired Jennifer Salke, president of NBC Entertainment, to run its television and movie studio, ending months of limbo as its entertainment division switches from a lineup heavy on art-house fare to broader-appealing hits.

Amazon has been without a permanent studio chief since October, when Roy Price resigned after a sexual harassment allegation. Price has contested the claim.

Salke has overseen the development of comedies and dramas for NBC as president since 2011. She has been behind shows such as “This is Us,” “The Blacklist,” and “Unbreakable Kimmy Schmidt,” and previously was executive vice president of creative affairs at Twentieth Century Fox Television.

Salke has “built an impeccable reputation as a big leader who emphasizes creativity, collaboration, and teamwork,” Jeff Blackburn, Amazon’s senior vice president of business development and entertainment, said in a statement.

Amazon’s video budget ballooned to an estimated $4.5 billion or more in 2017, and the company has said it plans to spend more this year. It is seeking content that can attract viewers to its Prime streaming and shopping service around the world.

Salke’s biggest task may be managing Amazon’s blockbuster bet on a television prequel to “The Lord of the Rings,” a leap away from the niche content the studio was used to producing. People familiar with the matter say the studio offered $250 million for the fantasy series’ rights alone last year. The bill will climb as Amazon invests in production and marketing for multiple seasons.

“The bet Amazon is making is, ‘We need a programing exec who’s going to create content that people watch,’” Wedbush Securities analyst Michael Pachter said.

The television executive will also oversee Amazon’s film strategy. Reuters reported last month that the studio is shifting resources from independent films to more commercial projects.

Have your say, we value it!

wise people got already engaged

Mridha Shihab Mahmud is a writer, content editor and photojournalist. He works as a staff reporter at News Hour. He is also involved in humanitarian works through a trust called Safety Assistance For Emergencies (SAFE). Mridha also works as film director. His passion is photography. He is the chief respondent person in Mymensingh Film & Photography Society. Besides professional attachment, he loves graphics designing, painting, digital art and social networking.

Translate this News

Popular Posts

Advertisement

News of the Month

February 2018
S M T W T F S
« Jan   Mar »
 123
45678910
11121314151617
18192021222324
25262728  
Scroll Up
%d bloggers like this: