GoDaddy Inc to buy peer Host Europe Group for $1.82 billion

News Hour:

GoDaddy Inc, a U.S.-based website domain name provider, said on Tuesday it would buy peer Host Europe Group (HEG) for 1.69 billion euros ($1.82 billion), including debt, as it seeks to expand beyond the initial set-up of websites.

GoDaddy has branched into the more profitable business of hosting websites for small businesses and consumers and the HEG deal will help it accelerate this shift as well as broaden its customer base in Europe. The deal gives the company a five-year jump in Europe, GoDaddy Chief Executive Blake Irving said in an interview, reports Reuters.

Godaddy’s share price rose 2.2 percent in early trading. HEG is one of Europe’s largest independent web hosting firms and operates brands such as 123Reg, Domain Factory, Heart Internet and Host Europe.

GoDaddy, well-known in the United States for its at times provocative TV marketing campaigns, trumped bids from German Internet service provider United Internet AG and Deutsche Telekom AG for the company.

HEG is currently owned by European private equity firm Cinven Ltd, which acquired the business in August 2013 for 438 million pounds ($560 million).

Irving said the company had considered buying HEG in 2013, but dropped the plan over integration concerns. GoDaddy also said it would explore options for HEG’s PlusServer managed hosting business, including a possible sale.

HEG’s chief executive, Patrick Pulvermuller, will lead European operations of the combined company. The HEG platform will likely be used by Godaddy for follow-on deals in Europe, a person familiar with the deal said.

GoDaddy said HEG was on track to generate about $328 million in bookings and about $139 million in adjusted EBITDA in 2016.

Cinven was advised by Deutsche Bank on the deal, while Godaddy was advised by Greenhill. Banks including Barclays, Citigroup, Deutsche Bank and RBC are lining up the financing of the deal.


This article has been posted by a News Hour Correspondent. For queries, please contact through [email protected]
No Comments

Translate this News

Join the Facebook Group

Click here to join the Facebook group of News Hour

Popular Posts

Sacred Games exposes Rajshri Deshpande nude [video]
Banglalink and Facebook jointly launched the campaign "Learn More, be More"
SRK as Satyajit Ray! Here is the truth behind the poster
Samsung launches Victory day campaign “Haater Muthhoy Bijoy Ullash” in Bangladesh
Anurag Kashyap shoots Kubra Saith 7 times nude and made her cry for frontal nudity scene [Video]
New Viber feature lets you create your own custom stickers


News of the Month

Scroll Up
%d bloggers like this: